Meta, the parent company of Facebook, has announced the launch of a new subscription service called “Meta Verified.” The service is aimed at increasing authenticity and security across Meta’s services, and will initially roll out in Australia and New Zealand this week, with more countries to follow soon.
Users will be able to verify their account with a government ID, get a blue badge, and enjoy extra impersonation protection against accounts claiming to be them. Additionally, subscribers will have direct access to customer support. This will come as a relief to many users who have been frustrated by the difficulties of reaching customer support through the platform.
One of the biggest challenges for social media companies is combating the spread of misinformation and fake accounts. The rise of deep fakes and other forms of digital manipulation has made it easier for malicious actors to deceive users and spread false information. By introducing Meta Verified, Meta hopes to address these issues and improve the overall user experience.
However, some users may be concerned about the cost of the service, which starts at $11.99 per month on the web and $14.99 per month on iOS. This may be a barrier for some users, particularly those who live in countries with weaker currencies or limited access to digital payments. It remains to be seen whether the benefits of Meta Verified will be enough to justify the cost for most users.
The introduction of Meta Verified is a positive step for Meta and its users. By offering additional security and verification options, Meta is taking a proactive approach to combating fake accounts and improving the user experience. It will be interesting to see how users respond to this new service, and whether it will be effective in achieving its stated goals.